Online advertising payment method whereby the advertiser only pays when the user performs a previously agreed action (may be a sale, a registration or file download, for example).
Acronym or abbreviation:
PPA: Pay Per Action
Other denominations:
Pay per action
Other advertising
related terms
F
G
H
I
J
L
M
N
O
P
- Paid media →
- Permission marketing →
- Plain language →
- Pop-under →
- Pop-up →
- PPA →
- PPC →
- Product placement →
- Programmatic advertising →
- Promoted trend →
- Promoted tweet →
- Pull advertising →
- Push Advertising →
Q
R
S
- Search funnels →
- Segmentation →
- Share of voice →
- Skyscraper →
- Social media advertising →
- Splog →
- Sponsored link →
- Sponsorship →
- Street marketing →
T
U