# Millennial: what it is and how it works · Zorraquino
> Millennial is a name for the generation between Generation X and Generation Z.
URL: https://www.zorraquino.com/en/dictionary/digital-marketing/millennial.html

# Millennial

Millennial is a name for the generation between Generation X and Generation Z. Its chronological boundaries vary according to the source and geographical context

What it means, how it is used and where it comes up, with its related concepts.

[The whole glossary](https://www.zorraquino.com/en/dictionary)

## What it is and how it works

The label can place shared historical experiences in context, but does not determine habits, abilities or preferences. Comparing it with [Generation X](https://www.zorraquino.com/en/dictionary/digital-marketing/generation-x.html) or [Generation Z](https://www.zorraquino.com/en/dictionary/digital-marketing/generation-z.html) requires consideration of needs, life stage and living conditions. Using it as a complete description of an audience can obscure differences more relevant to the purchasing decision.

Also known as

Generation Y, Gen Y

Topics

[Marketing and sales](https://www.zorraquino.com/en/dictionary/category/marketing-y-ventas)

## Related concepts

- [Generation X](https://www.zorraquino.com/en/dictionary/digital-marketing/generation-x.html)
- [Generation Z](https://www.zorraquino.com/en/dictionary/digital-marketing/generation-z.html)
- [Baby boomer](https://www.zorraquino.com/en/dictionary/digital-marketing/baby-boomers.html)