# Scope creep: what it is and how it works · Zorraquino
> Scope creep is the gradual growth of a project's scope without an explicit adjustment to resources, deadlines or agreements.
URL: https://www.zorraquino.com/en/dictionary/digital-marketing/scope-creep.html

# Scope creep

Scope creep is the gradual growth of a project's scope without an explicit adjustment to resources, deadlines or agreements

What it means, how it is used and where it comes up, with its related concepts.

[The whole glossary](https://www.zorraquino.com/en/dictionary)

## What it is and how it works

It usually appears when requests are added as if they had no impact. Managing it involves logging changes and assessing their effect before accepting them. Adapting a project may be necessary, provided the decision is conscious and shared.

Topics

[Strategic design and innovation](https://www.zorraquino.com/en/dictionary/category/diseno-estrategico-e-innovacion)

## Related concepts

- [SWOT analysis](https://www.zorraquino.com/en/dictionary/digital-marketing/dafo.html)
- [Benchmarking](https://www.zorraquino.com/en/dictionary/branding/benchmarking.html)
- [Brainstorming](https://www.zorraquino.com/en/dictionary/lean/brainstorming.html)