# Spotify: what it is and how it works · Zorraquino
> Spotify is a platform for distributing and consuming audio and other associated content.
URL: https://www.zorraquino.com/en/dictionary/digital-marketing/spotify.html

# Spotify

Spotify is a platform for distributing and consuming audio and other associated content. It provides access to works and publications through its applications and services

What it means, how it is used and where it comes up, with its related concepts.

[The whole glossary](https://www.zorraquino.com/en/dictionary)

## What it is and how it works

Access conditions, catalogue and advertising depend on the content and service option. For a brand, it can be a publishing or advertising environment, but it should not be assumed that every experience within a subscription has the same treatment of advertisements. The channel's usefulness depends on the proposition and its [audience](https://www.zorraquino.com/en/dictionary/advertising/audiencie.html).

Topics

[Marketing and sales](https://www.zorraquino.com/en/dictionary/category/marketing-y-ventas)

## Related concepts

- [Streaming](https://www.zorraquino.com/en/dictionary/internet/streaming.html)
- [Freemium](https://www.zorraquino.com/en/dictionary/digital-marketing/freemium.html)
- [Audio ad](https://www.zorraquino.com/en/dictionary/digital-marketing/audio-ad.html)