# Infographic: what it is and how it works · Zorraquino
> An infographic is a visual piece combining data, text, illustrations and charts to explain information concisely.
URL: https://www.zorraquino.com/en/dictionary/internet/infographic.html

# Infographic

An infographic is a visual piece that combines data, text, illustrations and charts to explain information, a process or a story concisely

What it means, how it is used and where it comes up, with its related concepts.

[The whole glossary](https://www.zorraquino.com/en/dictionary)

## What it is and how it works

Its value lies in selecting and structuring: it decides which data matter, connects them and guides the reader. It has a long tradition in newspapers, cartography and science communication, well before the internet, and has become popular on websites and social media because it is easy to share and understand.

It differs from a data visualisation in that it usually tells a closed story, whereas a visualisation may be used to explore data. A good infographic cites its sources, does not distort scales and provides a text alternative for people who cannot see it.

Also known as

infographics

Topics

[Technology and data](https://www.zorraquino.com/en/dictionary/category/tecnologia-y-datos)

## Related concepts

- [Graphic design](https://www.zorraquino.com/en/dictionary/digital-marketing/graphic-design.html)
- [Content marketing](https://www.zorraquino.com/en/dictionary/digital-marketing/content-marketing.html)
- [Alt text](https://www.zorraquino.com/en/dictionary/internet/alt-attribute.html)