# Structured data: what it is and how it works · Zorraquino
> Structured data describes entities and relationships using a vocabulary and a format that systems can interpret.
URL: https://www.zorraquino.com/en/dictionary/internet/structured-data.html

# Structured data

Structured data describes entities and relationships using a vocabulary and a format that systems can interpret

What it means, how it is used and where it comes up, with its related concepts.

[The whole glossary](https://www.zorraquino.com/en/dictionary)

## What it is and how it works

On a website it helps express information about articles, products or organisations, among other types. It must match the visible content. Using it correctly does not guarantee rich results or that a page will be cited in a generative answer.

Topics

[SEO, content and GEO](https://www.zorraquino.com/en/dictionary/category/seo-contenidos-y-geo)

## Related concepts

- [Generative search](https://www.zorraquino.com/en/dictionary/generative-search)
- [Duplicate content](https://www.zorraquino.com/en/dictionary/internet/duplicated-content.html)
- [Evergreen content](https://www.zorraquino.com/en/dictionary/digital-marketing/evergreen.html)

## References

- [Schema.org: DefinedTerm](https://schema.org/DefinedTerm)