# Sales pipeline: what it is and how it works · Zorraquino
> The sales pipeline represents active opportunities and their status within the sales process.
URL: https://www.zorraquino.com/en/dictionary/sales-pipeline

# Sales pipeline

The sales pipeline represents active opportunities and their status within the sales process

What it means, how it is used and where it comes up, with its related concepts.

[The whole glossary](https://www.zorraquino.com/en/dictionary)

## What it is and how it works

It allows owners, amounts, next steps and likely closing dates to be reviewed. It needs shared criteria for updating. It differs from the funnel as an aggregate model, although both views complement each other to understand progression and forecasting.

Topics

[Marketing and sales](https://www.zorraquino.com/en/dictionary/category/marketing-y-ventas)

## Related concepts

- [Sales funnel](https://www.zorraquino.com/en/dictionary/digital-marketing/sales-funnel.html)
- [Conversion funnel](https://www.zorraquino.com/en/dictionary/digital-marketing/conversion-funnel.html)
- [Churn](https://www.zorraquino.com/en/dictionary/churn)