# Digital Trends 2020 · Zorraquino
> Zorraquino's 10 technology trends for digital experiences in 2020, from gamification to 5G and affective computing, with brand cases.
URL: https://www.zorraquino.com/en/trends/informe-digital-trends-2020

(Report · 2020)

# Digital Trends 2020

Details

Ten technology trends to improve customer experience in 2020: gamification, transhumanism, augmented reality shopping, 5G, autonomous robots, voice, no code, affective computing, sensation design and martech. With cases from companies around the world.

- Date2020
- FormatReport · Spanish · 263 pages

Download the report

Fill in the form and get it straight away.

Trends

- Gamificación sin límitesGame mechanics spread across commercial settings.
- TranshumanismoTechnological progress enhances human abilities.
- AR & VR ShoppingAugmented and virtual reality support decision-making.
- Desafío 5GBeyond connectivity in the age of hyperconnection.
- Autonomous thingsAutonomous entities and advanced behaviour without human direction.
- Audio powerTechnology draws on the natural ways humans interact.
- No codeBuilding professional software without coding.
- Affective computingEver more human technology builds trust.
- Sensation designFull control for the user, as an extension of finger and mind.
- Tech for marketingHow to use technology to redefine and optimise marketing.

## Related

[![Consumer Trends 2026](https://cdn.sanity.io/images/0w1142l8/production/39e6bfc2ac54d9130099684c8997f801b7ff086c-1200x630.jpg/consumer-trends-2026.jpg?w=1600&fit=max&auto=format&q=85)consumerConsumer Trends 20262025 · Spanish only](https://www.zorraquino.com/en/trends/consumer-trends-2026)[![Crisis Trends 2025](https://cdn.sanity.io/images/0w1142l8/production/bfd38ce0713a38b6a572213f0873a46ce86d73f1-920x572.jpg/crisis-trends-2025.jpg?w=1600&fit=max&auto=format&q=85)crisisCrisis Trends 20252025](https://www.zorraquino.com/en/trends/informe-crisis-trends-2025)[![UX Trends 2025: digital design trends](https://cdn.sanity.io/images/0w1142l8/production/9ba54abebd939428cbe379d7bbcfbbae96184af0-920x572.jpg/ux-trends-2025-digital-design-trends.jpg?w=1600&fit=max&auto=format&q=85)UXUX Trends 2025: digital design trends2025](https://www.zorraquino.com/en/trends/informe-ux-trends-2025)[![Consumer Trends 2025](https://cdn.sanity.io/images/0w1142l8/production/506faa11e218964683d48d8034e0b6df84b1a7f6-1200x630.jpg/consumer-trends-2025.jpg?w=1600&fit=max&auto=format&q=85)consumerConsumer Trends 20252024](https://www.zorraquino.com/en/trends/informe-consumer-trends-2025)[![Consumer Trends 2024](https://cdn.sanity.io/images/0w1142l8/production/bb3e24ec82fbe53a80b697a50eedae169b2d68d5-1200x630.jpg/consumer-trends-2024.jpg?w=1600&fit=max&auto=format&q=85)consumerConsumer Trends 20242023](https://www.zorraquino.com/en/trends/informe-consumer-trends-2024)[![Branding Trends](https://cdn.sanity.io/images/0w1142l8/production/f3646c3fced454df6808110b842c23ba3588bacc-920x572.jpg/branding-trends.jpg?w=1600&fit=max&auto=format&q=85)brandBranding Trends2023](https://www.zorraquino.com/en/trends/informe-branding-trends)[![Consumer Trends 2023](https://cdn.sanity.io/images/0w1142l8/production/d673f7ea5e46045dba53e7ddc9ec5c8ce73f2fd8-1200x630.jpg/consumer-trends-2023.jpg?w=1600&fit=max&auto=format&q=85)consumerConsumer Trends 20232022](https://www.zorraquino.com/en/trends/informe-consumer-trends-2023)[![Metaverse Trends 2022](https://cdn.sanity.io/images/0w1142l8/production/bbcf9cfe331cfc1b4387a9702c7be8ea48fb8a9f-920x572.jpg/metaverse-trends-2022.jpg?w=1600&fit=max&auto=format&q=85)metaverseMetaverse Trends 20222022](https://www.zorraquino.com/en/trends/informe-metaverse-trends-2022)

[![Consumer Trends 2020](https://cdn.sanity.io/images/0w1142l8/production/7ca36fecb7c730a77e713c22bb371af7c0778956-920x572.jpg/consumer-trends-2020.jpg?w=1600&fit=max&auto=format&q=85)](https://www.zorraquino.com/en/trends/informe-consumer-trends-2020)

Next report

[Consumer Trends 2020](https://www.zorraquino.com/en/trends/informe-consumer-trends-2020)