# Metaverse Trends · Zorraquino
> Business trends and strategies for new highly immersive worlds.
URL: https://www.zorraquino.com/en/trends/metaverse-trends-2022

![Metaverse Trends 2022 cover: two people wearing virtual reality headsets, lit in red and blue.](https://cdn.sanity.io/images/0w1142l8/production/b966a672f43271f009ce85de6cd82fa35aa76753-2400x1800.webp/metaverse-trends-2022-cover-two-people-wearing-virtual-reality-headsets-lit-in.webp?w=1600&fit=max&auto=format&q=85)

# MetaverseTrends

Business trends and strategies for new highly immersive worlds.

[Download the reportDownload](https://cdn.sanity.io/files/0w1142l8/production/28111c89185590a91265603d856a2ca14138d2b3.pdf/zorraquino-metaverse-trends-2022-es.pdf?dl=)

1. [Metaverse TrendsHome](https://www.zorraquino.com/en/trends/metaverse-trends-2022)
2. [Trend 01Interaction paradigm](https://www.zorraquino.com/en/trends/metaverse-trends-2022/interaction-paradigm)
3. [Trend 02World building](https://www.zorraquino.com/en/trends/metaverse-trends-2022/world-building)
4. [Trend 03New explorations](https://www.zorraquino.com/en/trends/metaverse-trends-2022/new-explorations)
5. [Trend 04Framework challenges](https://www.zorraquino.com/en/trends/metaverse-trends-2022/framework-challenges)
6. [Trend 05Emerging economies](https://www.zorraquino.com/en/trends/metaverse-trends-2022/emerging-economies)
7. [Trend 06Augmented promotion](https://www.zorraquino.com/en/trends/metaverse-trends-2022/augmented-promotion)
8. [Trend 07Immersive workspaces](https://www.zorraquino.com/en/trends/metaverse-trends-2022/immersive-workspaces)
9. [Trend 08Virtual goods](https://www.zorraquino.com/en/trends/metaverse-trends-2022/virtual-goods)
10. [Trend 09Mass entertainment](https://www.zorraquino.com/en/trends/metaverse-trends-2022/mass-entertainment)
11. [Trend 10Against the copy](https://www.zorraquino.com/en/trends/metaverse-trends-2022/against-the-copy)

## Introduction

At Zorraquino we have been transforming companies through strategic design for 20 years. A long journey in which we are moving towards the design of futures to anticipate all the challenges that lie ahead.

## Global drivers

![Web 3.0](https://cdn.sanity.io/images/0w1142l8/production/b28962bcbd872b10318fd9c10d3602d0e124c838-1600x1199.webp/web-3-0.webp?w=1600&q=85&auto=format&fit=max)

### Web3.0

From augmented social networks to the new decentralization of the Internet.

![DAO](https://cdn.sanity.io/images/0w1142l8/production/b6840b2eed4b7c6b759307a001134db8a392b083-1600x1199.webp/dao.webp?w=1600&q=85&auto=format&fit=max)

### DAO

Decentralized Autonomous Organizations acting as "cryptocooperatives".

![Blockchain](https://cdn.sanity.io/images/0w1142l8/production/56da461abad6ac30c2b39da6e123a6ccb01e6d1b-1600x1200.webp/blockchain.webp?w=1600&q=85&auto=format&fit=max)

### Blockchain

Own assets in different spaces and manage them in a decentralized way.

![Virtual Reality](https://cdn.sanity.io/images/0w1142l8/production/368e41e30359a709bd15a17ffb0c54ab006a98f5-1600x1200.webp/virtual-reality.webp?w=1600&q=85&auto=format&fit=max)

### VirtualReality

An immersive experience environment in which to share infinite possibilities.

![5G Internet](https://cdn.sanity.io/images/0w1142l8/production/c90d35da6a87a432bab60045975dc069482172f6-1600x1199.webp/5g-internet.webp?w=1600&q=85&auto=format&fit=max)

### 5GInternet

High-speed connections for latency and rendering.

![Interoperability](https://cdn.sanity.io/images/0w1142l8/production/ab5430760363f2ded64d24f661fb5d7f7e532993-1600x1200.webp/interoperability.webp?w=1600&q=85&auto=format&fit=max)

### Interoperability

Unify environments, systems and avatars under a single, frictionless experience.

## The ten trends

[![Interaction paradigm: In search of the holistic experience.](https://cdn.sanity.io/images/0w1142l8/production/3eb49062cab4f724030532c28f63769d5f85cc74-1920x1439.webp/interaction-paradigm-in-search-of-the-holistic-experience.webp?w=1600&fit=max&auto=format&q=85)01Interaction paradigmIn search of the holistic experience.Read trend](https://www.zorraquino.com/en/trends/metaverse-trends-2022/interaction-paradigm)[![World building: Generation of new environments.](https://cdn.sanity.io/images/0w1142l8/production/147a85ee0b7f4beaaf1120026bff10b82cac26ba-1920x1439.webp/world-building-generation-of-new-environments.webp?w=1600&fit=max&auto=format&q=85)02World buildingGeneration of new environments.Read trend](https://www.zorraquino.com/en/trends/metaverse-trends-2022/world-building)[![New explorations: See reality with new eyes.](https://cdn.sanity.io/images/0w1142l8/production/6bfd659603557a5e9ab4e7f0e0c0cafdd85a11d0-1920x1439.webp/new-explorations-see-reality-with-new-eyes.webp?w=1600&fit=max&auto=format&q=85)03New explorationsSee reality with new eyes.Read trend](https://www.zorraquino.com/en/trends/metaverse-trends-2022/new-explorations)[![Framework challenges: Laying the foundations of the infinite.](https://cdn.sanity.io/images/0w1142l8/production/499932495e437e61c94500766c4aed1d9de8cd98-1920x1439.webp/framework-challenges-laying-the-foundations-of-the-infinite.webp?w=1600&fit=max&auto=format&q=85)04Framework challengesLaying the foundations of the infinite.Read trend](https://www.zorraquino.com/en/trends/metaverse-trends-2022/framework-challenges)[![Emerging economies: Creation of commercial infrastructures.](https://cdn.sanity.io/images/0w1142l8/production/5469e83e57c6a5869614468dc92473e32a4d3990-1920x1439.webp/emerging-economies-creation-of-commercial-infrastructures.webp?w=1600&fit=max&auto=format&q=85)05Emerging economiesCreation of commercial infrastructures.Read trend](https://www.zorraquino.com/en/trends/metaverse-trends-2022/emerging-economies)[![Augmented promotion: Brands are looking for their interactive space.](https://cdn.sanity.io/images/0w1142l8/production/85b91d2265eaf4abf3b451eabefe5d00c87c12ba-1463x1096.webp/augmented-promotion-brands-are-looking-for-their-interactive-space.webp?w=1600&fit=max&auto=format&q=85)06Augmented promotionBrands are looking for their interactive space.Read trend](https://www.zorraquino.com/en/trends/metaverse-trends-2022/augmented-promotion)[![Immersive workspaces: The advantages of the office in the digital world.](https://cdn.sanity.io/images/0w1142l8/production/e989f6fff8437edf04a99329b78a49c6d79a6401-1725x1293.webp/immersive-workspaces-the-advantages-of-the-office-in-the-digital-world.webp?w=1600&fit=max&auto=format&q=85)07Immersive workspacesThe advantages of the office in the digital world.Read trend](https://www.zorraquino.com/en/trends/metaverse-trends-2022/immersive-workspaces)[![Virtual goods: The revolution of the intangible.](https://cdn.sanity.io/images/0w1142l8/production/04800082fcb84465c79fc873675fd0b2133f8946-1635x1226.webp/virtual-goods-the-revolution-of-the-intangible.webp?w=1600&fit=max&auto=format&q=85)08Virtual goodsThe revolution of the intangible.Read trend](https://www.zorraquino.com/en/trends/metaverse-trends-2022/virtual-goods)[![Mass entertainment: Explore new ways for leisure.](https://cdn.sanity.io/images/0w1142l8/production/81497006635c666b6c30f67fd52a0b3cb7225af5-1892x1419.webp/mass-entertainment-explore-new-ways-for-leisure.webp?w=1600&fit=max&auto=format&q=85)09Mass entertainmentExplore new ways for leisure.Read trend](https://www.zorraquino.com/en/trends/metaverse-trends-2022/mass-entertainment)[![Against the copy: Voices for authenticity.](https://cdn.sanity.io/images/0w1142l8/production/98f2d96bf8df33160ee049dadaa9908eec654984-1920x1440.webp/against-the-copy-voices-for-authenticity.webp?w=1600&fit=max&auto=format&q=85)10Against the copyVoices for authenticity.Read trend](https://www.zorraquino.com/en/trends/metaverse-trends-2022/against-the-copy)

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