# Consumer Trends 2027 · Zorraquino
> Change is no longer the exception; it is the permanent state we live in. Amid that acceleration, the conversation shifts towards a different concern.
URL: https://www.zorraquino.com/en/trends/sesion-2026-consumer-trends-2027

(Upcoming session · Thursday, 5 November 2026, 10:00–12:30)

# Consumer Trends 2027

![Consumer Trends 2027](https://www.zorraquino.com/informes/ct2027/portada.webp)

Details

Change is no longer the exception; it is the permanent state we live in. Amid that acceleration, the conversation shifts towards a different concern. We present a new edition of Consumer Trends exploring which part of what is real we are willing to preserve when almost everything can be replicated, optimised and simulated.

- DateThursday, 5 November 2026, 10:00–12:30
- PlaceMadrid · In person · venue to be confirmed

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[![Consumer Trends 2027 x Fundación BBK](https://www.zorraquino.com/informes/ct2027/portada.webp)](https://www.zorraquino.com/en/trends/sesion-2026-consumer-trends-2027-x-fundacion-bbk)

Next session

[Consumer Trends 2027 x Fundación BBK](https://www.zorraquino.com/en/trends/sesion-2026-consumer-trends-2027-x-fundacion-bbk)