# Sessions · Z Trends · Zorraquino
> Trend reports every year and open sessions, many on video.
URL: https://www.zorraquino.com/en/trends/sessions

# Sessions

Open conversations about what is coming

Upcoming Z Trends sessions and the archive of past ones, many with their video.

- 5 Nov 2026[Consumer Trends 2027](https://www.zorraquino.com/en/trends/sesion-2026-consumer-trends-2027)
- 3 Nov 2026[Consumer Trends 2027 x Fundación BBK](https://www.zorraquino.com/en/trends/sesion-2026-consumer-trends-2027-x-fundacion-bbk)
- 22 Jan 2026[AI Creative](https://www.zorraquino.com/en/trends/sesion-2026-ai-creative)Azkuna Zentroa, Bilbao
- 27 Nov 2025[Market and consumer trends for 2026](https://www.zorraquino.com/en/trends/sesion-2025-tendencias-de-mercado-bry-consumo-para-2026)Online
- 19 Jun 2025[Discovering product-market fit](https://www.zorraquino.com/en/trends/sesion-2025-descubriendo-el-product-market-fit)Azkuna Zentroa, Bilbao
- 10 Apr 2025[Designing for accessibility](https://www.zorraquino.com/en/trends/sesion-2025-disenar-en-la-accesibilidad)Azkuna Zentroa, Bilbao
- 20 Feb 2025[Digital design trends](https://www.zorraquino.com/en/trends/sesion-2025-tendencias-de-diseno-digital)Azkuna Zentroa, Bilbao
- 28 Nov 2024[Market and consumer trends for 2025](https://www.zorraquino.com/en/trends/sesion-2024-tendencias-consumo-2025)
- 26 Sept 2024[From foresight to opportunity](https://www.zorraquino.com/en/trends/sesion-2024-prospectiva)Azkuna Zentroa, Bilbao
- 26 Jun 2024[No-code to drive business opportunities](https://www.zorraquino.com/en/trends/sesion-2024-nocode)Azkuna Zentroa, Bilbao
- 30 Nov 2023[Market and consumer trends for 2024](https://www.zorraquino.com/en/trends/sesion-2023-tendencias-consumo-2024)
- 6 Jun 2023How to animate logosEdificio Ensanche, Bilbao
- 27 Apr 2023[The impact and reach of artificial intelligence](https://www.zorraquino.com/en/trends/sesion-2023-futuro-inteligencia-artificial)Azkuna Zentroa, Bilbao
- 14 Mar 2023Conversion patterns in digital businessesZorraquino, Bilbao
- 21 Feb 2023Discover the potential of WordPressZorraquino, Bilbao
- 14 Feb 2023Discover the potential of WordPressZorraquino, Bilbao
- 31 Jan 2023Persuasion patterns and user experienceEdificio Ensanche, Bilbao
- 29 Nov 2022How to build a web service with Python and DjangoZorraquino, Bilbao
- 24 Nov 2022[Market and consumer trends for 2023](https://www.zorraquino.com/en/trends/sesion-2022-tendencias-consumo-2023)Online
- 22 Nov 2022How to build a web service with Python and DjangoZorraquino, Bilbao
- 18 Oct 2022How we built the EITB design systemZorraquino, Bilbao
- 22 Sept 2022[New ways of working and managing teams](https://www.zorraquino.com/en/trends/sesion-2022-nuevos-modelos-de-trabajo-y-gestion-de-equipos)Bilbao AS Fabrik, Bilbao
- 14 Jun 2022Learn to build an award-winning websiteZorraquino, Bilbao
- 17 May 2022Persuasion patterns and user experienceLa Nave, Madrid
- 28 Apr 2022[Business trends and strategies in the metaverse](https://www.zorraquino.com/en/trends/sesion-2022-tendencias-metaverso-2022)Azkuna Zentroa, Bilbao
- 25 Nov 2021[Market and consumer trends for 2022](https://www.zorraquino.com/en/trends/sesion-2021-tendencias-consumo-2022)Teatro Campos Elíseos, Bilbao
- 19 May 2021Designing digital experiences to drive competitivenessOnline
- 13 May 2021Game patterns to improve the customer experienceOnline
- 17 Mar 2021Guidelines to improve conversion in digital businessesOnline
- 19 Nov 2020[Market and consumer trends for 2021](https://www.zorraquino.com/en/trends/sesion-2020-tendencias-consumo-2021)Teatro Campos Elíseos, Bilbao
- 8 Oct 2020[Marketing in the new normal](https://www.zorraquino.com/en/trends/sesion-2020-marketing-en-la-nueva-normalidad)Online
- 30 Apr 2020[Business strategies in times of coronavirus](https://www.zorraquino.com/en/trends/sesion-2020-tendencias-crisis-covid)Online
- 6 Feb 2020[Digital and technology experience trends for 2020](https://www.zorraquino.com/en/trends/sesion-2020-tendencias-digitales-2020)Teatro Campos Elíseos, Bilbao
- 13 Dec 2019User experience design for UX teamsEIDE, Bilbao
- 28 Nov 2019[Market and consumer trends for 2020](https://www.zorraquino.com/en/trends/sesion-2019-tendencias-consumo-2020)Yimby, Bilbao
- 25 Sept 2019[Business innovation to improve competitiveness](https://www.zorraquino.com/en/trends/sesion-2019-business-innovation)BBF, Bilbao
- 12 Jul 2019Collaborative interface design toolsEIDE, Bilbao
- 20 Jun 2019Developing and editing RAW photosZorraquino, Bilbao
- 17 May 2019Digital design and prototyping toolsEIDE, Bilbao
- 5 Apr 2019Trends to keep up with what mattersZorraquino, Bilbao
- 14 Mar 2019Technology for building cross-platform appsZorraquino, Bilbao
- 25 Feb 2019Integrated advertising and analytics that workZorraquino, Bilbao
- 30 Jan 2019[Trends to improve user experience in 2019](https://www.zorraquino.com/en/trends/sesion-2019-tendencias-ux-2019)BBF, Bilbao
- 10 Dec 2018Big data trends in marketing
- 28 Nov 2018[Digital marketing trends for 2019](https://www.zorraquino.com/en/trends/sesion-2018-tendencias-marketing-digital-2019)Online
- 16 Nov 2018Designing digital experiences
- 5 Oct 2018[Trends to keep up with what matters](https://www.zorraquino.com/en/trends/sesion-2018-futuro-y-tendencias)Online
- 19 Sept 2018[Conversion optimisation and digital business design](https://www.zorraquino.com/en/trends/sesion-2018-conversion-rate-optimization-cro)Online
- 21 Jun 2018[Prototyping in the design of a digital project](https://www.zorraquino.com/en/trends/sesion-2018-prototipado-ux)Online
- 17 May 2018Effective data visualisation
- 3 May 2018Optimise your search engine ranking
- 20 Apr 2018[Trends to keep up with what matters](https://www.zorraquino.com/en/trends/sesion-2018-futuro-y-tendencias)Online
- 15 Mar 2018[Design systems](https://www.zorraquino.com/en/trends/sesion-2018-design-systems)Online
- 22 Feb 2018[Optimising business with marketing tools](https://www.zorraquino.com/en/trends/sesion-2018-herramientas-marketing)Online
- 1 Feb 2018[UX trends 2018](https://www.zorraquino.com/en/trends/sesion-2018-ux-trends)Online
- 18 Jan 2018[Improve your social branding and marketing with live video](https://www.zorraquino.com/en/trends/sesion-2018-social-streaming)Online
- 12 Jan 2018[Trends to keep up with what matters](https://www.zorraquino.com/en/trends/sesion-2018-futuro-y-tendencias)Online
- 14 Dec 2017Big data & business intelligence
- 23 Nov 2017[Digital marketing trends 2018](https://www.zorraquino.com/en/trends/sesion-2017-digital-marketing-trends-2018)Online
- 9 Nov 2017[Google Analytics principles](https://www.zorraquino.com/en/trends/sesion-2017-google-analytics)Online
- 2 Nov 2017Trends in the startup world
- 19 Oct 2017[Functional animation and user experience](https://www.zorraquino.com/en/trends/sesion-2017-animacion-funcional)Online
- 29 Sept 2017Trends to keep up with what mattersOnline
- 21 Sept 2017[Persuasion patterns and user experience](https://www.zorraquino.com/en/trends/sesion-2017-patrones-de-persuasion)Online
- 28 Jun 2017Emotional connection, branding and UX
- 22 Jun 2017[UX research techniques and models (UCD)](https://www.zorraquino.com/en/trends/sesion-2017-ux-research)Online
- 16 Jun 2017Trends to keep up with what mattersOnline
- 1 Jun 2017[Creative copy and style guidelines](https://www.zorraquino.com/en/trends/sesion-2017-escribir-para-comunicar)Online
- 4 May 2017Heuristic evaluation and iterative design workshop
- 16 Mar 2017Introduction to user experience (UX) design
- 3 Mar 2017Trends to keep up with what matters
- 16 Feb 2017User interface (UI) design
- 2 Feb 2017How to create an effective email marketing campaign
- 20 Jan 2017Emotional connection, branding and UX
- 19 Jan 2017Introduction to information architecture (IA)
- 20 Dec 2016Introduction to Google Data Studio
- 15 Dec 2016Introduction to Google Tag Manager
- 29 Nov 2016Iterative design and user experience workshop, Bilbao Bizkaia D Week
- 17 Nov 2016Evernote
- 28 Oct 2016Future and trends

[Z Trends](https://www.zorraquino.com/en/trends)
