Corporate website
A corporate website is the official site of a company or organisation, where it presents who it is, what it offers and how to get in touch
What it means, how it is used and where it comes up, with its related concepts.
What it is and how it works
It usually brings together information on the business, its products or services, the team, the press room, careers and legal details. Depending on the business it may also include online sales, private customer areas or editorial content.
It differs from a landing page, which is a single page designed for a campaign with one objective, and from a microsite, devoted to a specific product or initiative. The corporate website is the brand’s stable point of reference, and its content, tone and design should be consistent with the organisation’s strategy and with its other channels, such as social media.
Also known as
Company website
Topics