Skyscraper
A skyscraper is a tall, vertical advertising format used in web layouts, usually alongside the content. Historical size references include 120 × 600 and 160 × 600 pixels
What it means, how it is used and where it comes up, with its related concepts.
What it is and how it works
Not every interface has a suitable sidebar for it. The presentation should adapt to the actual space and reserve dimensions to avoid layout shifts. A tall format does not guarantee that the entire creative remains visible or that the audience has paid attention to it.
Also known as
Wide skyscraper
Topics