Sponsored link
A sponsored link is a link whose placement or distribution arises from an advertising relationship. It may appear in a search ad, a paid recommendation or another purchased placement
What it means, how it is used and where it comes up, with its related concepts.
What it is and how it works
It should be distinguished from an independent editorial reference. On a website, identifying its commercial nature helps people and systems that interpret links. An advertisement in a search engine is one possible use, but the term does not define a single format or payment model: those conditions belong to the agreement or platform being used.
Also known as
Search ad, Paid search result, Text ad
Topics