Crisis Trends COVID-19
Download the full PDF report with the crisis trends emerging in 2020 as a result of the spread of COVID-19. We compile the different business strategies that brands and companies have adopted internationally to face the pandemic in an unprecedented wave of solidarity.
The social and economic crisis, derived from the irruption of the coronavirus, has put in check our consumer society and the subsistence of many brands that have seen their business models collapse. We believe that we have an opportunity to reflect on what we want to contribute to society in order to emerge from this situation ready to face the changes.
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