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Combination mark

A combination mark brings together a symbol and a written name that can be used together or separately

What it means, how it is used and where it comes up, with its related concepts.

What it is and how it works

It is one of the ways of organising a brand's visual identifier. Its usefulness depends on both elements remaining recognisable and legible. These names vary between design schools, so it is advisable to accompany them with examples and usage rules.

Also known as

Imagotype

Related concepts