Bounced emails
Bounced emails are messages that could not be delivered and for which the email system records a failure. Causes may be temporary or persistent and should be interpreted using the response code
What it means, how it is used and where it comes up, with its related concepts.
What it is and how it works
Managing them includes correcting addresses and suspending sends where appropriate, while retaining the records needed to prevent inappropriate retries. This is different from a bounce in web analytics: a session without engagement is defined by the tool and is not automatically equivalent to a single-page visit.
Also known as
Email bounces, Email bounce rate
Topics