What is B2C?

The acronym B2C refers to the Business to Consumer business model, which unlike B2B, is focused on direct trade without intermediaries. This is the name given to the business model of those companies focused on the direct sale of their products or services to the client or final consumer.

Other denominations:
Business to Consumer

 
Download our trends reports
Digital Trends Consumer Trends See more reports

Other digital marketing
related terms

A

B

C

D

E

F

G

H

I

i

J

K

L

M

N

O

P

Q

R

S

T

U

V

W

Y