Skip to content

Internal linking

Internal linking connects pages within the same site to support navigation, discovery and understanding of relationships

What it means, how it is used and where it comes up, with its related concepts.

What it is and how it works

It should help people continue their search with relevant destinations and descriptive link text. Important pages should not be left isolated, and links to removed resources should be avoided. Adding many links without criteria can make reading harder and dilute their usefulness.

Related concepts