What is build-measure-learn?

A lean model learning routine to establish the effectiveness of a product at the lowest expense and the shortest time possible. The three stage of the cycle are 1) build a minimum viable product that can be launched on the market, 2) use scientific methodology to measure the response of potential customers, and 3) learn from such data how to improve the product and more easily find a place for it in the market, providing a greater chance of it succeeding.

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