What is an acoustic brand?

Brief musical pieces exclusively composed to transcend the immediate suggestion and remain associated with a product, brand or company by practising audio branding. Do not tend to last more than 5 seconds and are very simple which means that, although they may evolve over time, they remain clearly identifiable.

Other denominations:
Audio brand, earcon, sonic brand

 
Download our trends reports
Marketing trends UX trends Data trends

Other branding
related terms