What is noindex?

HTML attribute very similar to nofollow. In this instance it is used to indicate to googlebot (but not other search engines) that it may consider the tagged link and follow it, but must not index it. Generally used to stop access to duplicated website content. Whereby a preferred version can be selected for publication amongst the search results.

The effectiveness of this attribute cannot be guaranteed, as other sites may be linking to the same page without using tags.

 
Download our trends reports
Marketing trends UX trends Data trends

Other digital marketing
related terms

A

B

C

D

E

F

G

H

I

J

K

L

M

N

O

P

Q

R

S

T

U

V

W

Y